Saturday, December 5, 2009

Internet and Business Assignment Due 10 Dec 2009

1. Your IP address is 75.192.214.49
Hostname: 49.sub-75-192-214.myvzw.com
Host Location: New York, NY
Physical Location:Cortlandt Manor, NY
Distance Away: Approximately 45 miles

12 comments:

  1. Answers to Assignment on Question 4: Nov 1 - 30, 2009 of Class wiki as follows:

    1. There were 1261 Visitors
    2. The furthest city from SUNY Purchase in USA was California and Washington
    3. The browser least used was in Florida

    Question 5:
    1. Keyword which accounted for the most visits during this period was "Internet Business Wiki"

    Question 6:
    In Content, the page which was most visited was "outline and learning outcomes" receiving 752 visits.

    Question 7:
    1. Average Conversion Rate was 11.50%
    2. Goal Value was $1450.00
    3. Funnel Visualization - Percentage of visitors who visited home page and then assignments page was 10%.

    Question 8:
    I am entering these answers on blog as requested.

    Question 9: Create a link of this blog to the student pages next to my name.

    ReplyDelete
  2. The remainder of the questions will be completed by due date of 10 Dec 2009. Have a good night all!

    ReplyDelete
  3. Question 3 (David's Renovation Store)

    A different industry which I believe is effective is that of Harry and David. In theme without group project it also has some effective marketing and strategy:
    Their products are of the highest quality, their prices range from inexpensive to extravagant, have discounts and coupons and their delivery is fast, quick easy and FREE.
    1. Search List: It is first on search list and not a sponsored link.
    2. Visual - makes for a pleasant online experience with it's colors, user friendliness and quality of elegance.
    3. Great quality and guarantee with easy payment plans and secure payment options and have something for everyone in a range of prices.

    ReplyDelete
  4. Part 3 Question #2
    Display Ad for compnay that provides products as in David's Renovation Store

    http://www.hotfrog.co.nz/Products/Bathroom-Renovations

    ReplyDelete
  5. Part 3 Question #2
    Display Ad (At & T) for company that provides products as in David's Renovation Store

    http://www.hotfrog.co.nz/Products/Bathroom-Renovations

    Topic 3 Question 3.

    A Blog that David’s Renovation can use is
    http://allaboutbathroomrenovation.com/guide/plumbers-putty/

    Also, David can create his OWN BLOG and answer questions and explain his company, putting it out there! Using ads by Google he can also refer his own site on the banner using a catchy “ ASK AN EXPERT” Visibility is everything in online marketing. For example:

    http://bathroomrenovationsvancouver.com/



    4) Search terms customers might use when looking for products David sells:
    Bathroom fixtures outlet www.fixtureUniverse.com
    www.homedepot.com
    www.faucetdirect.com

    bathroom tiles for sale
    www.AbbeyCarpet.com
    www.NYKB.com
    www.Overstock.com

    bathroom mirrors for sale
    www.FixtureUniverse.com
    www.JCPenney.com
    www.Moen.com

    small bathroom renovation ideas
    www.remodelingmyspace.com
    www.ideas.remodeling.com
    www.nouveaubathrooms.com

    bidets for sale
    www.sandman.com
    www.thefactoryoutlet.com
    www.magicjohn.com


    bathroom faucets
    www.Moen.com
    www.faucet.com
    www.deltafaucet.com

    ReplyDelete
  6. I beleive they were clicked on the most making them the top three on the HIT parade.

    ReplyDelete
  7. Search Advertising
    Per Google keyword tool the keywords
    bathroom renovation, bathroom renovations and renovations bathroom were the relevant keywords most frequently searched at 40,500 per month.

    ReplyDelete
  8. Google Traffic Estimator
    Keywords Bathroom Renovations
    Search Volume
    Estimated Avg. CPC 1.08-1.53
    Estimated Ad Positions 1- 3
    Estimated Clicks / Day 16-20
    Estimated Cost / Day $20-$40

    ReplyDelete
  9. The above Traffic Estimator was
    for All Countries and Territories

    ReplyDelete
  10. 6. If 1% of people who click on ad made a purchase, David’s customer acquisition cost would be

    7. It makes sense for David to use the search advertising using “bathroom renovations’ because more people used those keywords than any other in those given months.

    8. Social media sites such as Facebook and Twitter would be a good part of his marketing campaign because they are FREE. (Viral Marketing)Are seen by a very large audience, and word of mouth.

    ReplyDelete
  11. David just has to make sure that his product is of high quality, shipping and handling are timely, and that he aggressively keep in contact with his buyers, personalizing his messages.

    ReplyDelete